TikTok Accelerator for Indigenous Creators

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Elevate your content, hone your storytelling skills and discover the building blocks for a thriving digital career.

Program status:

Applications closed

About

Do you want to grow your community on TikTok? Are you looking for the tools and resources needed to turn your content creation into a career?

The TikTok Accelerator for Indigenous Creators, presented by the National Screen Institute, is a part-time, online training program designed for Indigenous creators in Canada to gain essential skills for a thriving digital career.

This year, we’re furthering our support by expanding the Accelerator to include up to 300 qualified participants.

The program is designed with traditional and spiritual elements and is presented through a series of 12 virtual sessions (two 90-minute virtual sessions per week over six weeks).

Participants will learn directly from industry experts, Indigenous creators, and members of the TikTok team and share their unique stories in a safe and respectful online space.

Returning as program advisor is Sherry Mckay (@sherry.mckay), an Ojibway Anishinabe creator from Treaty 1 Territory, as well as program managers Sarah Simpson-Yellowquill, a filmmaker from Treaty 1 Territory, of Long Plain First Nation and, new this year, Danielle Audette, a Red River Métis-Francophone production manager with over 25 years’ experience in production management across the entertainment industry in Canada.

At a glance

  • Applications open: October 2024
  • Applications close: October 18, 11:59 p.m., Central Time
  • Selected participants notified: On or around October 28, 2024
  • Training dates: November 4 to December 13, 2024, twice weekly on Tuesdays and Thursdays during the day

Note: All dates are subject to change.

Key information

Program dates
November to December 2024
Location
Part-time, virtual
Cost
There is no application fee or tuition cost; all training sessions are mandatory

This program is for you if:

  • You are currently on TikTok as as an Indigenous creator and want to grow your presence
  • You are eager to develop your skills and strategy for creating content on TikTok
  • You’re interested in learning how to collaborate with brands and other creators
  • You want to develop lasting relationships with experts and peers
  • You are committed to the program curriculum and expectations

To be eligible to apply you must:

  • Reside in Canada
  • Be 18 years or older
  • Be an Indigenous creator (First Nation, Inuit or Métis)
  • Have a Public and Personal TikTok account*
  • Have a TikTok account that is in good standing with the TikTok Community Guidelines
  • Have posted on TikTok at least once within thirty (30) days before your eligibility for this program is reviewed

*Please note: this program is intended for Personal TikTok accounts only. If you are a small-business owner with a TikTok account registered as a Personal account, you are welcome to apply.

Program curriculum

Virtual sessions may cover the following topics: TikTok best practices, understanding your analytics, community and career building, monetizing your content, digital wellbeing and safety and more!

Our commitment to underrepresented voices

The National Screen Institute is committed to training participants from a diverse community of voices including Black, Indigenous, People of Colour, women, lesbian, gay, bisexual, transgender, queer or questioning and two-spirit (LGBTQ2S+), people with disabilities, those outside large urban centres, those from regional and remote areas, and various religious groups.


Frequently asked questions


Meet the faculty

Sherry-Mckay

Sherry Mckay

Program Advisor

Sherry Mckay is an Ojibway Anishinabe creator and stand-up comedian from Treaty 1 Territory. Born and raised in Winnipeg, Manitoba and band member of Sakgeeng First Nation.

Sarah-Simpson-Yellowquill

Sarah Simpson-Yellowquill

Manager of Programs & Development

As manager of programs and development, Sarah works across many of the National Screen Institute’s programs and manages CBC New Indigenous Voices and the TikTok Accelerator for Indigenous Creators.

Danielle Audette

Danielle Audette

Manager of Program & Partner Support


Alumni


Program Partners

TikTok Manitoba Sport, Culture, Heritage and Tourism logo. Manitoba is spelled out in green text on the left and a black bison graphic is shown on the right. Winnipeg Arts Council logo. Winnipeg Arts Council is spelled out in black uppercase to the right. A green circle is shown on the left with a graphic letter W inside.
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