Program page TikTok Accelerator

TikTok Accelerator for Indigenous Creators

Grow your TikTok presence by learning the key elements of storytelling and discover essential building blocks for a successful digital career.

Program status:

Applications closed


Do you want to expand your TikTok community?

Are you passionate about expressing yourself online?

Do you dream of a career as a content creator?

TikTok Accelerator for Indigenous Creators, presented by the National Screen Institute, will provide up to 30 Indigenous creators with customized, hands-on online training to succeed on TikTok and beyond.

Learn how to maximize TikTok to grow your community and share your unique stories in a safe and respectful online space. Taught by industry experts, TikTok creators and members of the TikTok Canada team, you will learn essential storytelling techniques, create a robust marketing plan and develop a series of videos to set you on the path to success.

This program was developed by the National Screen Institute and TikTok Canada with curriculum guidance from Indigenous content creator Sherry Mckay (@sherry.mckay), and filmmakers Justina Neepin (@justinaneepin) and Roger Boyer.

At a glance

  • Selected participants notified: by Friday, October 22, 2021
  • Training dates: November 8 to December 17, 2021 on Mondays, Wednesdays and Fridays

Key information

Program dates
November to December 2021
Part-time, online
There is no application fee or tuition cost

This training is for you if:

  • You are currently on TikTok and want to expand your presence and content
  • You are eager to learn the skills and tools to best tell your stories
  • You want to develop your creative expression
  • You want to learn how to collaborate with brands and other creators
  • You want to develop long-lasting relationships with experts and peers
  • You can commit the necessary time to complete the training

To be eligible you must:

  • Be a Canadian citizen or permanent resident living in Canada, aged 18 or over
  • Be an Indigenous person: someone who is First Nation, Métis or Inuit
  • Currently be on TikTok, be active on the platform, with a minimum of four public posts in the last 30 days

Program phases

Training topics

Training is part-time: two to three 90-minute online sessions per week on Mondays, Wednesdays and Fridays spread over six weeks on topics such as:

  • Navigating TikTok (social presence, usage, audience engagement, trends, analytics and best practices)
  • Technical training (essential filmmaking techniques, content creation, lighting, editing and effects)
  • Media career building (personal branding, collaborations with brands and other creators, discovering your niche, goal setting and motivational coaching)
  • Social responsibility and digital wellness (community management, safety and handling negativity)

Program phases

Our commitment to underrepresented voices

The National Screen Institute is committed to training participants from a diverse community of voices including Black, Indigenous, People of Colour, women, lesbian, gay, bisexual, transgender, queer or questioning and two-spirit (LGBTQ2S+), people with disabilities, those outside large urban centres, those from regional and remote areas, and various religious groups.


Please review the FAQ below. Program managers Sarah Simpson-Yellowquill ( and Cheyenne Bruneau ( are happy to answer any further questions about the application process or training.

Frequently asked questions

Meet the faculty


Sherry Mckay

Program Advisor

Sherry Mckay is an Ojibway Anishinabe creator from Treaty 1 Territory. Born and raised in Winnipeg, Manitoba and band member of Sakgeeng First Nation.


Justina Neepin

Program Advisor

Justina Neepin is a Cree producer and filmmaker living in Winnipeg, Manitoba and a graduate of the University of Manitoba.


Sarah Simpson-Yellowquill

Program Manager

As program manager, Sarah works across many of the National Screen Institute’s programs, helps run the day-to-day activities of CBC New Indigenous Voices and provides production and mentorship support for NSI New Northern Voices.


Cheyenne Bruneau

Program Manager

An alumna of CBC New Indigenous Voices 2012, Cheyenne values the thread of connective storytelling within the Indigenous screen industry through the sharing of traditional teachings, while encouraging a collective healing.



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